How Conference - Graphic Design is a Business as well as an Art!

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Create. Connect. Community.
Whether you need creative inspiration or hard-hitting instruction, the HOW Conference provides all the tools you need to build a successful career and create outstanding designs. The information you'll get will have an immediate impact on your work. Register today!

You'll also get the chance to connect with the entire design community: HOW's also hosting the Creative Freelancer Conference and In-HOWse Designer Conference in Denver at the same time as the HOW Conference. Find out more here.

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CONNECT

The entire design community will be in Denver for the HOW Design Conference, In-HOWse Designer Conference and Creative Freelancer Conference, making this a valuable opportunity to connect with other designers, build lasting professional relationships and make contacts that will change your work, life and career.

We've built plenty of time into the program for you to network with fellow attendees, speakers and, of course, the vendors in the Resource Center.

But don't let any opportunity pass you by—polish your elevator speech by practicing it in the hotel elevator (where else!), make dinner plans with the folks you meet at the Networking Kickoff or hold forth on a topic of your choice during Wednesday's Breakfast Roundtables.

SPREADTHE WORD

Help us spread the word about the 2010 HOW Design Conference! Click here to download a button you can post on your own site to let people know you'll be at HOW. There's a even a special button to promote your table in the Designers' Marketplace.

Tweet about the HOW Conference and you could win an Apple iPad! Get complete details here.

FEATUREDSPEAKER

Meet Debbie Millman. She's the president of the design division at Sterling Brands, president of the AIGA and an extremely popular HOW Conference speaker. She's also the host of the first weekly radio talk show about design, "Design Matters with Debbie Millman" (check it out here), and just filmed the Design Matters TV pilot with Hillman Curtis.

Her third book Look Both Ways: Illustrated Essays on the Intersection of Life and Design was published in 2009 by HOW Books; find it here.

This year at the HOW Conference, Debbie's using her more than 25 years of experience in the design industry—including redesigns of the global brands for Pepsi, Procter & Gamble, Hershey and Hasbro—to talk about why we brand and why we buy. Get the full scoop on her session.

COMPELLING REASONSTO GO TO DENVER

Whether you need a creative boost, tools for working more effectively or specific instruction on design software, you'll find what you need at the HOW Conference. But if you need to convince your boss, manager (or yourself) that HOW is a valuable investment, here are a few compelling arguments:
• you can completely customize your program to target timely, relevant information geared directly to you and your type of work
• you’ll learn new processes, techniques, tips and tricks to help you be more productive and creatively prolific
Click here for more reasons to attend the 2010 HOW Conference.

FEATUREDSESSION

How to Sell Your Ideas to Bosses, Clients and Other Decision Makers
Presented by Sam Harrison

It's one thing to have great ideas. In fact, it's a major component of your job. But to see those ideas through to fruition, you need to be able to sell them to the decision makers, i.e. your teammates, boss and clients.

In his HOW Conference session on Monday, June 7, How to Sell Your Ideas to Bosses, Clients and Other Decision Makers, Sam will help you connect with decision makers, building both chemistry and credibility. You'll learn how to develop pitches and presentations that directly address potential objections before anyone even has the chance to voice them. Don't sell your ideas short—check out Sam's session today!
Sam Harrison

CONFERENCEEXTRAS

The HOW Conference isn't just four days of information-packed sessions. We've loaded up the program with plenty of extras to help you get the most value out of your Conference experience, from Studio Tours and workshops to plenty of networking opportunities and face time with the speakers. Check out the whole host of extras here.

WHO'SATTENDING

Want to see who else is attending the 2010 HOW Design Conference? Click here to find out.

AIGAAND HOW

AIGA and the F+W Media Design Community have teamed up as partners in design leadership! Look for a whole host of AIGA events at the upcoming Conference in Denver; AIGA members are even eligible for a special members-only registration offer. Get complete details here.

OUR SPONSORS

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